[RICK: CASE 1 — business name, or "a medspa in ___" if they'd rather not be named]
- The situation [RICK: CASE 1 — the situation before you got involved. What were they trying to fix?]
- The space [RICK: CASE 1 — the space. Square footage, room count, power situation]
- Equipment chosen [RICK: CASE 1 — which machines they bought, and why those and not others]
- What we did beyond the boxes [RICK: CASE 1 — what you did beyond the equipment: layout, staff training, pricing, protocol]
- In their words [RICK: CASE 1 — a quote from the owner, in their exact words, with written permission to publish]
- Sign-off on file [RICK: CASE 1 — do we have written sign-off to use their name and photos? yes/no]
[RICK: CASE 1 — the measured numbers. ONLY numbers you can back up. Leave blank if not measured yet]







